How we handle your data

Last updated May 2026.

The short version

We do not require user accounts. We do not use tracking cookies. We do not sell your data. We only retain information long-term if you choose to submit feedback or contact us.

Who we are

Make It Make Sense is an independent project based in Scotland. We act as the data controller for personal data processed through this website.

If you have any questions about this policy, contact us at hello@makeitmakesense.scot.

What we collect and why

When you use this site, we may process:

  • The message you paste — to generate an AI explanation of the content you provide.
  • Feedback you submit — if you choose to rate a response, the letter text you pasted and the AI's analysis are stored alongside your feedback rating. This is used solely to review accuracy and improve the service. We do not read this data for any other purpose.
  • Your IP address — used temporarily for rate limiting and abuse prevention.
  • Contact form submissions — your name, email address, and message if you choose to contact us.

Our lawful basis under UK GDPR is legitimate interests. This allows us to provide and improve a free service that helps people in Scotland understand official correspondence.

How we use service providers

We use third-party providers to operate the website. These may include hosting and infrastructure providers, database services, and email delivery services.

Some providers may process data outside the United Kingdom. Where this occurs, we rely on appropriate safeguards such as the UK Extension to the EU-US Data Privacy Framework or Standard Contractual Clauses.

We do not sell or share your personal data for marketing purposes.

How long we keep data

We keep personal data only for as long as necessary for the purposes described in this policy.

  • Messages you paste are not stored unless you submit feedback
  • Feedback and contact messages are retained only as long as needed to respond or improve the service
  • IP addresses used for abuse prevention are automatically deleted after a short period

Your rights

Under UK data protection law, you have rights including access, correction, deletion, objection to processing, and the right to complain to the Information Commissioner’s Office (ICO).

To exercise these rights, contact hello@makeitmakesense.scot.

We aim to respond within one calendar month.

You can complain to the ICO here: ico.org.uk/make-a-complaint.

Changes to this policy

We may update this Privacy Policy from time to time. If we make significant changes, we will update the date at the top of this page.